campoconsult.com 

Campoconsult

Campoconsult is one of the world's largest independent full-service provider for private higher education institutions in the field of hospitality, tourism and events. Our offices take care of your university and make sure that you get the students you deserve. Our areas of expertise are:

Marketing- and Brandmanagement

Product and Program Management// Bundling and unbundling of services // Brochure-Design // Corporate Identity // All types of Marketing and Communication Activities // Development and Execution of Marketing Campaigns.

Distribution and Recruitment

Building up recruitment network // Certification of accredited counsellors // Organization and representation at fairs // Expat student counselling // Roadshows

IT&Web

Content Development // Implementation of our award-winning EDU-CRM Solution // Lead and Campaign Management // Search Engine Optimization // Search Engine Marketing // Cost-per-Lead Campaigns

Consulting and Business Development

Sales and Marketing Audits // Evaluation of country potentials // Competitor analysis // Customized/Corporate Executive Trainings // Market Entry with Government

Campo and edu-crm

Enrollment and Nurturing

Campo often sees a common trend at colleges and universities in enrollment and retention. Far too often, there is a disconnect between marketing, admissions, financial aid, advising and nurturing services, career placement and alumni services.

Each departement or administrative function has a role to play in a student's success, but they often operate with very little coordination. This creates misunderstandings and unnecessary redundancies.

This is why we try to bring together stakeholders from different administrative departments to enhance the "student lifecycle" process map. This map outlines areas in the student's lifecycle where the handoff between departments is incongruent. Campo calls this process: The "Student Lifecycle Assessment (SLA)".

We typically break down the assessment process into the following parts:

- Processes

- Data flows

- Visibility into the services that have been provided to a student

- "Business intelligence" to trigger actions proactively across departments based on data and actionable analytics.

As soon as Campo has identified the nature of the different areas, we work across administrative departments to develop an unified SLA, supported by our customer relationship management (CRM) technology to improve delivery of proactive student services.

Our award-winning CRM features:

- campaign management

- student program management

- financical debit and credit function

- student information system with grading and absence control

- full integration of all your enrollment counselors

The Student Lifecycle Assessment improves both the quality and efficiencies of service delivery and ultimately drives student success.

Contact us today to get more information on how our Student Lifecycle Assessment can improve your enrollment and retention strategies.